WoT
Statistical Classification of Economic Activities in the European Community, Rev. 2 - European Union (27 countries)

73.11 Advertising

This class includes the provision of a full range of advertising services (i.e., through in-house capabilities or subcontracting), including advice, creative services, production of advertising material, and buying. It includes: - creation and realisation of advertising campaigns: • creating and placing advertising in newspapers, periodicals, radio, television, the Internet and other media • creating and placing of outdoor advertising, e.g. billboards, panels, bulletins and frames, window dressing, showroom design, car and bus carding etc. • aerial advertising • distribution or delivery of advertising material or samples • creation of stands and other display structures and sites - conducting marketing campaigns and other advertising services aimed at attracting and retaining customers • promotion of products • point-of-sale marketing • direct mail advertising • marketing consulting This class excludes: - publishing of advertising material, see 58.19 - production of commercial messages television and film, see 59.11 - production of commercial messages for radio, see 59.20 - market research, see 73.20 - advertising photography, see 74.20 - convention and trade show organisers, see 82.30 - mailing activities, see 82.19

Level 342 cross-system mappings
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Where 73.11 sits in the NACE Rev 2 hierarchy

  1. >M Professional, scientific and technical activities
  2. >73 Advertising and market research
  3. >>73.1 Advertising
  4. >>>73.11 Advertising
  5. >>>73.11 Advertising

73.11 in other classification systems

Equivalent and related codes across 42 other systems. Click any code to see its full definition, hierarchy, and crosswalks.

Other NACE Rev 2 codes under 73.11 Advertising

Frequently asked questions

What is NACE Rev 2 73.11?
NACE Rev 2 73.11 is "Advertising". This class includes the provision of a full range of advertising services (i.e., through in-house capabilities or subcontracting), including advice, creative services, production of advertising material, and buying. It includes: - creation and realisation of advertising campaigns: • creating and placing advertising in newspapers, periodicals, radio, television, the Internet and other media • creating and placing of outdoor advertising, e.g. billboards, panels, bulletins and frames, window dressing, showroom design, car and bus carding etc. • aerial advertising • distribution or delivery of advertising material or samples • creation of stands and other display structures and sites - conducting marketing campaigns and other advertising services aimed at attracting and retaining customers • promotion of products • point-of-sale marketing • direct mail advertising • marketing consulting This class excludes: - publishing of advertising material, see 58.19 - production of commercial messages television and film, see 59.11 - production of commercial messages for radio, see 59.20 - market research, see 73.20 - advertising photography, see 74.20 - convention and trade show organisers, see 82.30 - mailing activities, see 82.19
How does NACE Rev 2 73.11 map to other classification systems?
73.11 Advertising has equivalents in ATECO 2007 (73.11); CAEM Rev 2 (Moldova) (73.11); CAEN Rev 2 (73.11); CAE Rev 3 (73.11). These crosswalks let you translate this code between NACE Rev 2 and 42 other classification systems.
What is the parent category of 73.11?
73.11 Advertising sits under 73.11 Advertising in the NACE Rev 2 hierarchy.

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